Enhancing Cohesion and Commitment: Path to Strategic Impact,
État de Fribourg
Context
The Canton of Fribourg’s State Council sought to enhance alignment and strategic clarity across its initiatives, focusing on climate commitment, legislative achievements, and future planning. With the 2021 elections and increasing expectations for environmental accountability, the Council aimed for a unified approach to communicate its climate plan, report legislative progress, and define a strategic vision for the new term. The goal was to foster alignment, structure, and impactful communication across Council members, reinforcing a collegial and cohesive approach.
Solution
NewElement led three key projects with the State Council of Fribourg. First, NewElement facilitated the Council’s alignment with the Canton’s climate plan through a series of workshops with both the Conseil d’État and general secretaries, fostering shared commitment. A comprehensive communication and engagement strategy was also developed to build public awareness and support. Second, NewElement guided the creation of the Council’s legislative report by organizing workshops to gather input from members and co-developing the report’s concept and content. Lastly, NewElement supported the Council in crafting a strategic plan for the new legislative term, leading workshops to set priorities and collaboratively shaping the strategy document.
Impact
The initiatives led by NewElement produced impactful results across these projects:
1
Enhanced Alignment
By aligning Council members on the climate plan and key goals, the project strengthened internal cohesion and promoted a shared vision across the Council.
2
Structured Communication
The creation of a clear, engaging legislative report allowed the Council to communicate its achievements effectively, increasing transparency and fostering public trust.
3
Strategic Clarity
The new legislative term’s strategic plan established clear priorities, empowering the Council to leverage collective goals and respond proactively to public expectations.
4
Strengthened Public Engagement
Through a comprehensive communication and engagement strategy, the project increased public awareness of the Council’s climate and governance initiatives, building stronger community support and involvement.
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